RARE GOODS + PERK PRESENT

TREASURE ISLAND

ENGAGING ENTERTAINMENT

Art Direction User
Interface Branding
Strategy Print Design
3D Render
Sponsor Integration
Experiantial

Site of the Day
Honorable Mention

Treasure Island sought to revolutionize its entertainment offering, aiming to provide a more engaging, interactive, and memorable experience for its visitors. The challenge was to integrate modern technology and interactive elements in a way that would captivate audiences, encourage participation, and create a lasting impression, all while gathering valuable data for future marketing and customer experience enhancements.

AR Loyalti AR Loyalti

The Crowd Becomes The Cast

dynamic characters will drive engagement

A dynamic show with crowd engagement and data capture.

This innovative show will create a new experience for visitors on the street every night. Each fan in attendance has the opportunity to scan their face and have a chance to be inside the show. To participate in the show or earn rewards while watching is TI's opportunity for data collection and related sponsorship activity. The experience will also allow celebrities, media, and influencers to collaborate, participate and help promote the show.

Crowd can pay to participate or feature a family member or friend.
A booth inside TI lets visitors save their own version and pay for it
Participants can win the TI Treasure
Can feature celebrities in town for shows, games, F1 Race, etc.
Captures the data of anyone who participates.

Transform the Experience

Bringing the digital to life

NEW TI SHOW
+ EXPERIENCE

the next evolution of your legendary entertainment

Engaging Viewers

pre-show crowd submissions collect data and builds suspense

We turn the viewers into customers.

This platform is not just about a show. Audience members are incentivized to participate by downloading the app for prizes, bonus material to the show, and even be inserted into the show by uploading their faces and gaining extra chances to win TI’s Treasure. This opens the door for other offers and gamification. We are gathering new users for the TI marketing team and sponsors if desired.

Data is collected from paying and non-paying participants at each evening's show.
Loyalty seeding and incentives to walk into the hotel and Casino are a vital part of the program.
Up-sells are available within the platform and direct links to book shows, dining, Pirate merchandise and more.
Gamification will keep viewers and participants coming back for more entries and access to benefits that TI is offering.

New Shows - Same Infrastructure

adaptable technology to extend the life of your investment

Our creative team is a group of superstars having worked on such films as Avengers: Infinity War, Game of Thrones, Captain Marvel, and Aquaman for clients such as Warner Bros, Disney, Netflix, and HBO. They've also worked closely with numerous A-list directors such as Clint Eastwood, Martin Scorsese, David Fincher, and Steven Spielberg. This new TI Light Show Experience will be unlike anything the guests and visitors have ever seen.

Creating value

to drive revenue